LifePoints is an online market research platform operated by Lightspeed LLC, a Kantar Group company. Members complete surveys about consumer brands and products, earning reward points redeemable for e-gift cards and PayPal credit. With over five million members in 45 countries and 26 languages, the platform connects consumers with brands seeking market insights. LifePoints paid over $22 million to members in a single year, reflecting the scale of its global panel. The platform emerged from the merger of two established survey communities, GlobalTestMarket and MySurvey, and traces its research roots to National Family Opinion.
Key Details:
Location: The company is headquartered in London, England, United Kingdom.
Founders: LifePoints was founded by Abdullah Khalid.
Foundation Date: The company was established in the year 2019.
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