Authors
Catherine Young

Catherine Young

Consumer Behaviour & Psychology

Catherine holds a PhD in behavioural economics and writes about how people interpret reviews, the biases they bring (e.g., social proof, confirmation bias), and how review prompts and design can influence decision-making. She helps translate academic insights into actionable advice for businesses and consumers.

Total: 2 posts

Catherine Young's Articles

What Are Effective Strategies for Collecting Customer Reviews?
The role of customer reviews is pivotal. Every positive comment is a potential profit, brand awareness, and overall business growth. People ... Read more
What Are Examples and Tips for Handling Negative Reviews?
Negative reviews can be a thorn in the side of any business owner, but they are an inevitable aspect of maintaining an online presence and p... Read more