Whif offers high-quality, cruelty-free fragrances at a fraction of the cost of traditional luxury brands. The company aims to make premium scents more ethical and accessible to everyone. Whif challenges industry norms by rejecting animal testing and inflated pricing. Their products combine affordability with a strong commitment to responsible practices. Whif invites customers to enjoy fragrance that’s fun, ethical, and budget-friendly.
Key Details:
- Location: The company is headquartered in Brisbane, Queensland, Australia.
- Founders: Whif was founded by Chris Rolfe and Cristine Davillo.
- Foundation Date: The company was established in the year 2024.
